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#77 Charting the Course: ABA’s Strategic Roadmap for 2024 and Beyond

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Cordia Harrington, Founder & CEO, Crown Bakeries Cos. and ABA Chair

Eric Dell, President and CEO, ABA

The newly revealed strategic plan by ABA aims to position the industry as a leader in establishing and promoting a workplace environment that is second to none, fostering growth within the overall category, and enhancing ABA’s programs and services to ensure high value impact for its members. This comprehensive initiative is entirely dedicated to championing the commercial baking industry.

Additional Resources:
ABA Strategic Plan
2024 ABA Annual Convention

Cordia Harrington, Founder & CEO, Crown Bakeries Cos. and ABA Chair
Eric Dell, President and CEO, ABA
ABA's Strategic Roadmap

Posted On March 12, 2024

Posted By Bake to the Future

Posted In Business Impact

Tagged advocacy healthy options strategic plan workforce

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American Bakers Association

A fresh take on the latest trends and issues impacting the baking sector.

The commercial baking industry mixes tradition and innovation to feed the world and the economy, generating some major dough while employing nearly 800 thousand people in the United States. We bring you a fresh take on the latest trends and issues impacting the baking sector through exclusive insights and conversations.

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